Multi-channel precision marketing to 1m+ IT decision makers

+44 (0)20 7292 3822
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EMAIL TARGETING

We work with our clients to deliver targeted email campaigns based on select criteria. Our solution is simple: delivering bespoke, effective email campaigns, tailored for you. By understanding our clients’ products, solutions and target audience, we’re able to utilise our industry expertise and resources to construct an email programme fit for purpose. Every campaign is developed to suit the needs of each client and follows a tried and tested 4 stage process.

APPROACH

KEY BENEFITS

Data Acquisition

Key to any email campaign is data. We have a three-pronged strategy through face-to-face aggregation with SThree PLC., DHI Group, Inc. and our Open Web partner, FreshUp

Monitoring the Data

Our reporting team provide detailed campaign analysis enabling clients to understand key metrics and ultimately the return on investment. Before a campaign is set in motion, we thoroughly test content and deliverability. All of our broadcasts are monitored closely to ensure maximum effectiveness

Unique Segmentation

IT Media segment IT decision makers by skill, industry vertical, company size and location. We also have access to a live pool of IT professionals and IT job seekers, enabling us to drill down to areas of expertise and career aspirations

Technology Campaign Specialists

IT Media are specialists in helping technology marketers and agencies achieve a range of objectives from client acquisition and retention through to increasing brand awareness or event promotion

Simplicity

From the campaign set up through to pricing and invoicing, everything is streamlined to make it as easy as possible for our clients

Strict Data Usage Policy

To maintain the effectiveness of our campaigns, we limit the frequency of emails to recipients to a maximum of one per week, ensuring we adhere to best practice guidelines and keep our database receptive

CONTACT

Contact Number
+44 (0)20 7292 3822
Address
Telephone house,
69-77 Paul Street, Shoreditch,
London EC2A 4NQ